February 1, 2023
Discover Our Full Creative Package
Panoptics is a small business security system with strong values of customization, affordability and client protection. What they needed was a comprehensive visual identity overhaul that works to increase visibility, boost traffic to their site/socials, and make the purchase process easy for all. Vivid worked closely with Panoptics to understand their needs as well as the needs of their customers to end up with exactly what was needed.
Services included in this project range from logo design to custom 3D animation to web development, all for the goal of having a strong digital presence. You can view all the work we did for Panoptics here.
Having an online presence has become increasingly important in today’s digital age. In the past, businesses relied primarily on in-person locations and traditional advertising methods to reach customers. But today companies now have the opportunity to reach a much wider audience through their online presence. Here are a few reasons why having an online presence is essential for businesses in today's world:
1. Increased visibility:
With billions of people using the internet daily, having an online presence can significantly increase your visibility and reach a much larger audience. An online presence allows you to target specific demographics and reach customers all over the world.
2. Credibility:
Having an online presence can increase your credibility and establish you as a trusted and authoritative source in your industry. A professional website and active social media accounts show customers that you are dedicated to your business and are serious about providing quality products and services.
3. Accessibility:
An online presence makes it easier for customers to find and connect with you, 24/7. They can access your website or social media accounts from anywhere, at any time, and get the information they need without having to call or visit your physical location.
4. Cost-effective:
Compared to traditional advertising methods, an online presence is relatively cheap and cost-effective. It eliminates the need for expensive print ads and allows you to reach a large audience with a small budget.
5. Better customer engagement:
An online presence provides businesses with the opportunity to engage with their customers in real-time. This allows companies to respond to customer inquiries and feedback quickly and effectively, resulting in better customer satisfaction and loyalty.